Successfully managing the production started from the section of raw materials, production processes, storage, until the ways of proper usage. If one part is not done well, all of any part of going is not useful.
Not all successful business people are the manufacturer; some of them did not make the production of goods. They are the experts market their goods or services.
In general, if we talk about small businesses and medium businesses, the public perception is a small-scale producer, such as traditional medicine manufacturer, wood crafts, and food typical of the region. So spoke Small and Medium Enterprises in a region, which appears is the typical food producers and artisans serve targeted areas.
Indonesian government’s program to develop Small and Medium Enterprises for coaching him most of the production side, Government guidance to SMEs that are not foreign to us, among others, development of production, like production know, making crafts, and livestock production. Actually this perception is wrong because the employers do not have to be a producer. In the industrial era is a successful entrepreneur is identical with the owner of the industry, whereas in the information age is now a successful businessman is the entrepreneur in general information, i.e., market information, information on future development trends. Includes information about the competition, the perception that business must become producers, which is why some people consider that to start a business must have capital.
This chapter focuses not technically a way to produce something good. The emphasis here is to manage production according to the market. Never try to produce something that is only because it mimics the tendency of many people because the consequences can be very detrimental, Production of something because it has a market for such products.
Not a few people who start a business without thinking about where to market their products, when there is a high louhan fish market, many people started to keep the fish serve targeted. Many farmers keep cattle and sell them only when she needed money, not at the point where sales were actually profitable.
If you run a business where you do the production of goods then there is a very important activity in situ, i.e. in order to manage production quality is maintained.
Proactive marketing activity is the activity, meaning that under any circumstances, a business must conduct marketing activities. Production activities are activities that are effective, namely because there is market activity, so not exactly if you produce it first and look for the market. Perhaps if in a state of the situation that preceded the marketing activities can be done.
A farmer can plant whatever he planted. After the new harvest seek or even just waiting for buyers. This can be done if the situation is not strict competitors or with other words in situations controlled by the producer markets. Such a situation is arguably no longer in the future now, therefore the required good production management system, in order not to harm business.
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